Apple Acquires PrimeSense
(AllThingsD) Apple has completed its acquisition of PrimeSense, the Israel-based company focused on 3D sensor technology, for a price sources said was around $360 million. Apple spokeswoman Kristin Huguet confirmed the PrimeSense deal with the boilerplate comment the company typically provides when news of one of its acquisitions leaks: “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans.” The confirmation follows months of speculation on the acquisition after talks were first reported by Israeli news outlet Calcalist in July.
A spokeswoman for PrimeSense said: “We can confirm the deal with Apple. Further than that, we cannot comment at this stage.” PrimeSense became widely known in the sensor technology space for its early work with Microsoft’s Kinect gaming product, which uses cameras and depth sensors to capture players’ motions and incorporate them into Xbox gameplay.